In most industries and especially in sales (of any kind) you have to keep learning.
To sharpen my copywriting skills, I’ve been reading through some of the “BEST copy ever written!”
As I was reading, I kept thinking that it all sounds so…
Cheezy.
Which my mind translates to, “Is this a scam?”
I have never particularly cared for big flashy ads that are filled with huge promises and giant “BUY NOW” buttons.
However, statistics show (and $ signs) that they do actually work. Therefore, we can’t stop using them.
So what do we do???
This is one of the reasons why testimonials are so important.
And why I would lie to tell you about a testimonial I received about “Zipping It Up: How to lose 5 pounds fast and look great in that little black dress.”
This testimonial was written by Dr. Michael Dusa. He has a degree in nutrition, was a bodybuilder and has owned fitness companies throughout his career. He is the founder of MTFU where he helps men over 50 enjoy life to the fullest. By helping men get healthy & fit, have better love lives, enhance their careers and live happier and healthier lives.
Which is exactly why I wrote Zipping It Up. Only it’s specifically to help women.
When you wake up in the morning, slip into loosely fitting clothes, look in the mirror and think, “Damn, I look good!” – It changes your day. Your motivation increases, your mood changes and your career flourishes.
Not to mention your sex life.
Here’s just a snippet of what Dr. Dusa’s review of the book Zipping It Up:
“By my marketing colleague, Irene Gabelnick. LADIES I recommend this book. I like Irene’s style very straightforward, no secrets, no bullshit. Everything you need is packaged as a system in this book to shuck those last few pounds and slip easily into your favorite outfit or bikini.”
That is only ONE of the many 5 star reviews written about “Zipping It Up: How to lose 5 pounds fast and look great in that little black dress!”
This week I am offering a special eBook edition. You don’t need a fancy Kindle device, or have to download the Kindle app OR even have to wait for it to be shipped to your door!
You can start Zipping It Up today!
Plus… I reduced the price! You can save 30% off the print cover price if you buy it today! I am only offering this special discounted price until Sunday, June 3rd.
The best part…
In memory of my loving sister Natalie, who died of breast cancer, I am donating 20% of the proceeds for each eBook sold during this special promotion, to the fight against cancer. My daughter Hannah (that’s her in the picture) is raising money for Bald for Bucks and is donating 10 inches of her beautiful blonde hair. Which will be used to make a wig for a cancer survivor.
*This promotion has ended. You can still Purchase the book in Kindle and in print here:
A big part of growing your business is learning from top successful entrepreneurs. There are many amazing people to learn from. The best thing I can suggest is to follow people you resonate with. Observe their business models. Watch how they create their business structure, build their brand and their tribe.
I’ve created a list of highly respected, top influential entrepreneurs who’ve helped me get one step closer to growing my business. They can help you create the business of your dreams and a life of freedom. Follow them on social media and reach out to connect. You might be surprised who you might meet. You can connect with top experts in your industry to build relationships with like minded people. Position yourself as an expert and open doors to unlimited opportunities.
Tim Ferriss is an author of best-selling books, including his newest release,“Tribe of Mentors.” The first time I heard Tim was on a live interview with Jack Canfield. He shared how he set goals to write his first best-selling book. And the day his literary agent called him to inform him he had hit the charts. His exact words were bleeped out and his enthusiasm was contagious. I liked him instantly. I finally started reading “The 4-Hour Workweek” after buying it sometime last year. I’m only a few chapters in and I can already feel my dream life beginning to come alive.
Cassey Ho is an award-winning fitness instructor, entrepreneur and personality based in Los Angeles, CA. She is the creator of Blogilates, the #1 female fitness channel on YouTube with over 300 million video views and 3 million subscribers. I started following Cassey a few years ago when I started working her extreme ab series, into my workout routine. I watched her grow her business from a mat and a camera to an amazing studio. Her business model and success has been one of the strongest influences to starting my own business.
Ann Handley is a writer, speaker and marketing expert. I read an article about her a few weeks ago and started following her. I received my first newsletter from Ann a few days ago. It was filled with valuable information, kept me locked in to the end and most importantly made me laugh. Learning the fundamentals of successful marketing is key to creating a successful online business.
Nick Usborne is freelance writer, copywriter, author, and speaker. He is also known as the Coffee Detective and the creator of a course I recently completed. The course called Money-Making Websites through AWAI, teaches you how to create passive income. By using an interest, hobby or passion, building a website and learning how to monetize it.
Ryan Lee is a business coach and founder of Freedym. He helps entrepreneurs create a life of freedom by building an online continuity business. He is a master at connecting people. I recently joined one of his Mastermind groups which has introduced me to many successful online entrepreneurs. The Freedym membership site has everything you need to create, grow and market a thriving online business.
Chris Winfield is an entrepreneur and success coach in New York City. With the use of simple systems, techniques and the power of true focus, Chris teaches people how to get 40 hours of work done in 16.7 and much more. Are you seeing a pattern here? Get more done in less time. Chris also teaches about gratitude and being thankful for what you have.
Selena Soo is a publicity and marketing strategist who helps entrepreneurs impact millions. She specializes in connecting entrepreneurs with media outlets to become the expert in their field and reach the masses. Selena is someone I resonate with on many levels. Like me, she has to step out of her comfort zone to get in front the camera for photos and videos. Her techniques for getting into mainstream media can help you grow and promote your business.
Ruth Soukup is a writer, speaker, blogger, entrepreneur and founder of the Living Well Spending Less blog. She creates courses that help entrepreneurs create successful blogs. If you want to create a life of freedom through blogging I highly recommend you check her out.
Suzi Whitford is a writer, blogger and founder of Start a Mom Blog. She is an up and coming star blogger. Her courses and content are filled with great information to create, grow and build a business for mommy bloggers.
Last but not least, is someone I oddly placed after the lovely, sweet Suzi.
Dan Meredith is an author, coach and founder of a massive Facebook group called Coffee with Dan. His book “How to be F*ucking Awesome” is a must read if you want to learn what is important about building a business and how to get sh*t done. There is a waiting list to get into his popular Facebook group. A word of warning, It’s not for those easily offended.
Those are my top 10 picks for influential entrepreneurs to help you grow a thriving business. Learn from the best and live the life you deserve. While having the freedom to do the things you enjoy. Without selling your soul.